by Watauga Group | Digital Marketing, Mobile Advertising
For installment three of our e-commerce series, learn a little more about ad placements on Snapchat below: Snapchat Dynamic Ads Snapchat is a great platform to reach Gen Z & Millennials… more than 75% of those 13-34 in the US are active on the app....
by Watauga Group | Digital Marketing, Media Planning, Social Media Marketing
Google is a very important part of your brand’s approach to advertising, however, its only one part. Today, in installment 2 of our e-comm and lead series, we are going to give you a deep dive into changes to Facebook and Instagram. Facebook Catalog Ads | Ecommerce...
by Watauga Group | Media Planning
Consumer boredom is driving changes in media habits. TV and video streaming declines Total hours of TV viewing surged when shelter in place orders took effect. But the average number of hours households watching television is now dipping in most markets. Since we saw...
by Watauga Group | Televison, Video
With two-thirds of the country’s population now under stay-at-home orders (excluding essential workers) and the federal level extension to follow strict social distancing guidelines through April 30, we are starting to see a clearer picture of the impacts this new...