Our goal is simple…to deliver media excellence to clients using world-class tools, analytics and smart marketing.
WHAT WE DO
From Media Strategy to Media Research and Analytics, our Media Planning and Buying Team will lead your customer throughout their buying journey.
Delivering the right message to the right person at the right time is the essence of media strategy. The right media strategy will build on a media mix strategy specific to your brand.
Our media planning process involves a careful review of all media platforms to determine the right media mix for your brand. We are media agnostic in our process, allowing the research and analytics to lead the way.
Using top-tier research and analytics, we do a deep dive into your brand and product to understand your audience and your competition before building out an actionable strategy.
As digital continues to grow and expand, we have built a dedicated
team of experts in search engine marketing, social media, mobile ads, and programmatic marketing focus only on their specialities, delivering a perfectly integrated program for our clients.
Travel & Entertainment
Consumer Packaged Goods
PRESS RELEASE: Watauga Group, a media buying and planning agency offering omnichannel media expertise with leading-edge research capabilities, was recently certified as a Women's Business Enterprise by the Women's Business Enterprise National Council (WBENC). Leslie...
The value of the global entertainment and media market continues to grow, and with a projected revenue of $2.1 trillion in 2021, it is no surprise that businesses from newspaper publishers to television broadcasters are falling victim to ransomware attacks. Sinclair...
Watauga recently worked with Atlanta Botanical Garden on their new summer event, Origami in the Garden, and the development and placement of a huge wall mural in the center of the Midtown Arts District at Colony Square. This eye-catching mural showcased local Atlanta...