CAREERS
Conformance Statement: You are expected to be professional, engaged and to consistently perform at the highest level of your ability. The performance of your duties and responsibilities should be in direct alignment with Watauga Group’s focus: WHERE BUSINESS MEETS ADVERTISING – We’re the business side of advertising; a team of fun, independent, senior-level media strategists […]
Conformance Statement: You are expected to be professional, engaged and to consistently perform at the highest level of your ability. The performance of your duties and responsibilities should be in direct alignment with Watauga Group’s focus: WHERE BUSINESS MEETS ADVERTISING – We’re the business side of advertising; a team of fun, independent, senior-level media strategists […]
Conformance Statement: Since inception, Watauga Group has enjoyed a stellar reputation based on its strong commitments to clients and employees. Your success and the Company’s continued success is dependent on the continuation of this reputation which includes: Keeping personal focus in alignment with the Company’s focus. Collaborating either directly or indirectly with clients to maximize […]
Conformance Statement: Since inception, Watauga Group has enjoyed a stellar reputation based on its strong commitments to clients and employees. Your success and the Company’s continued success is dependent on the continuation of this reputation which includes: Keeping personal focus in alignment with the Company’s focus. Collaborating either directly or indirectly with clients to maximize […]
The ideal candidate is eager to gain hands on experience in the Media Industry and learn all aspects of planning & buying across digital and traditional media to better understand what career path is most fitting for them after graduation. Many internships turn in to full time positions within our agency as we prefer to […]
Streaming Services: Love, Marriage, Divorce and What It Means to Advertisers
Comcast’s NBCUniversal recently announced that it will be breaking away from Hulu to start its own video streaming service – set to launch in 2020. This move, along with AT&T’s WarnerMedia plans to do the same, now gives Disney full operational control of Hulu....
OOH: Where Traditional Intersects Innovation
As planning season for many clients and agencies is well under-way, the chatter of the “perfect media mix” overtakes most strategy meetings. But what pieces are decisively interlocked to create this complex puzzle that is the media plan? Television for the broad reach...
SnapChat Develops Private Marketplace which may help Sell Ads
While Snapchat may not be the right audience for every advertiser they are taking big steps to help more brands and advertisers find value with reaching their audience when it comes to advertising. To do so, SnapChat is implementing the Private Market Place. The...
OTT is Continuing to Change the Landscape of TV
With millions of hours of TV content available at any time, consumers are no longer interested in paying for programming they don’t watch. In fact, over 54% of the US population are cord- cutters, cord-nevers, orcord-trimmers. With the rise of OTT (over the top)...