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Watauga Group is the Marketing Agency for Outdoor Brands & Travel Destinations

Watauga Group specializes in helping market leaders maximize their sales, visitors, and ROI.

Attractions Marketing and Advertising

Destinations & Attractions

Looking to skyrocket your new and repeat visitors?

Turn to Watauga Group, the marketing experts for zoos, water parks, aquariums, theme parks, museums, and travel destinations. From boosting visitor awareness to maximizing ticket sales, Watauga will take you to the next level of success.

Outdoor Brands

Ready to take your outdoor brand to new heights?

We are the go-to marketing partner for outdoor brands in camping, RV, fishing, boating, hunting, biking, and more. Our specialized media solutions drive brand awareness and buyer action, increasing your sales like never before.

Watauga By The Numbers

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As An Independent, Women Owned Agency

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Orlando, Atlanta, Birmingham, Nashville

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In-House Specialists Avg. 15 Years of Experience

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Average Client Tenure

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Managed Media Spend

Why Choose Watauga

Total Marketing Mastery Under One Roof

Watauga’s seasoned professionals excel across the full spectrum of today’s digital and traditional marketing channels, masterfully crafting campaigns that boost marketing results and sales for attractions, destinations, and outdoor brands.

Insight Driven, Precision Targeting

Watauga precisely targets your most lucrative audiences and markets using deep industry intelligence and insights into the motivations and media behaviors of visitors, guests, and outdoor enthusiasts.

Full-Funnel Marketing Solutions

By harmonizing upper-funnel branding with lower-funnel performance strategies, Watauga’s integrated marketing solutions elevate awareness and maximize new and repeat visitors, guests, and customers.

Maximize Savings & ROI

Watauga’s marketing expertise, industry acumen, partner relationships, and negotiating power translates into significant cost savings and marketing ROI for your attraction, destination, or outdoor brand.

Full-Funnel Advertising Solutions

Watauga’s in-house advertising strategy, planning, and buying solutions connect your brand to the unique customer journey for outdoor brands, destinations, and attractions using an integrated portfolio of digital and traditional advertising channels.

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Traditional TV & OTT
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Radio & Streaming Audio
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Digital
Display

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Print

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Out-of-Home

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Paid Search
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Paid Social
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Sponsorships

Our Outdoor, Desination, & Attraction Experience

Awards & Industry Associations

Watauga is recognized among our peers and actively participates in leading industry associations.

Learn how Watauga can help your
outdoor band, destination, or attraction!

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Creative Comes Second

Learn how to maximum customer reach and relevance with tighter alignment between your creative development and media investments