Watauga group is seeking an ambitious, highly motivated Client Services Director with significant agency experience and expertise across multiple marketing disciplines. Most importantly this person must excel at delivering outstanding client service and effective business-driven marketing strategies for outdoor industry brands. The Client Services Director should also have proven business development experience winning new opportunities for integrated marketing solutions. This person must excel at fostering collaboration within a team while working towards achieving performance objectives for both agency and clients. Watauga Group is a fully remote environment, so this person must be highly self-driven and able to achieve client and agency growth goals with little direction. The Client Servicer Director reports to the SVP, Managing Director and works closely with Watauga’s senior leadership team.
What You Will Do
- Act as your client’s primary contact and point of accountability, leading a cross-agency Watauga team to deliver outstanding client service and unmatched marketing solutions. Negotiate fees, contracts, and manage client budgets, and scopes of work.
- Lead new business opportunities in the outdoor industry category, collaborating with agency leaders and SMEs to develop and present winning ideas and proposals based on research and strategic insights.
- Navigate difficult conversations with tact and professionalism, resolving challenges between teams both internally and externally with clients.
- Interpret marketing KPIs and provide strategic insights, analyzing data to identify new opportunities for marketing optimization and client success (sales, market share, etc.).
- Manage achievement of agency’s financial metrics including Client AGI, service line revenue, profitability, YOY growth, team utilization, etc.
- Stay updated on marketing trends, tools, and technology, leveraging industry and market knowledge to inform client strategies.
- Attend and represent Watauga Group at key industry events and conferences.
- Achieve client satisfaction as measured by retention, organic growth, survey results, etc.
- Foster and maintain camaraderie and a culture of teamwork within your assigned team members.
Your Qualifications
- 5-7 years of marketing agency experience successfully leading and growing clients. Marketing and/or agency experience with outdoor related brands is mandatory.
- Expertise in creating and delivering integrated, multidiscipline marketing solutions such as traditional and digital advertising, public relations and influencer marketing, social media, SEO and content marketing.
- Successful experience nurturing, pitching, and winning new business opportunities, preferably in the outdoor category.
- A personal passion and interest in outdoor activities, recreation, adventure travel, etc.
- Ability to develop senior client relationships, understand their business issues and challenges, and develop a successful ongoing partnership.
- Superior communication skills both written and presentation, both in person and via technology platforms (Teams, Zoom, Webex, etc.)
- Highly curious, asks great questions, and listens intently.
- A growth mindset with an innate bias for making things happen without waiting for direction or answers that may not exist.
- Bachelor’s degree in Marketing, Communications, or related field.
Compensation & Benefits:
- Salary+Bonus. Based on experience level and history of successful client engagements.
- Remote Work. Ability to work from home as an active and fully engaged member of the team.
- Flexible PTO. Take personal time off when and how long you need it to recharge and refresh.
- Paid Holidays. New Year’s Day, Memorial Day, Independence Day, Labor Day, Veteran’s Day, Thanksgiving, and Christmas
- Health Insurance. We offer 3 levels of medical insurance, including an HSA-eligible plan, and subsidize your monthly premium.
- Life & Disability Insurance. Watauga Group pays 100% of the premiums.
- 401K Benefits. We match 100% up to 3% employee contribution, and an additional 50% match up to 5%.
- Recreation Rebate. Receive a $250 annual rebate for recreational activities, accessories, or experiences.
- Anniversary Awards. Receive paid trips and cash awards on your 3, 5, and 10 year anniversaries.
- Tuition Reimbursement. Up to $5,250 per year for tuition and fee
