Outdoor Brands
THE ADVERTISING EXPERTS
for Outdoor Recreation Brands
Watauga specializes in driving outdoor recreation brands to new levels of success across categories such as camping, RV, fishing, boating, water sports, hunting, biking, and recreation destinations. Our proven advertising media strategies spark buyer awareness and action, significantly increasing your sales and marketing ROI.
ELEVATE
Your Outdoor Brand
Say goodbye to outdated advertising approaches. Whether you’re a market leader or an up-and-coming challenger brand, Watauga takes your advertising success to new heights.
Our mission is to redefine advertising for outdoor brands, offering you a partnership beyond the ordinary. We help outdoor recreation companies uncover buyer and marketplace intelligence, precisely target and reach diverse audiences of outdoor participants, and cost-effectively drive new and repeat customers.
Your brand deserves the spotlight, and we’re here to ensure it shines brighter than ever.
MAXIMIZING RESULTS
for Outdoor Recreation Companies
Watauga Group empowers outdoor recreation brands to achieve a variety of key business goals and metrics including:
EXPERIENCE
That Speaks Volumes
With two decades of advertising experience under our belt, we’ve partnered with renowned outdoor brands and destinations, such as American Outdoor Brands, Smith & Wesson, Campers Inn RV, and Visit Lake Tahoe, among others. Our specialized advertising and media solutions span various outdoor categories including:
• Camping
• RVs
• Fishing
• Boating
• Water Sports
• Hunting
• Hiking Shoes & Apparel
• ATV & Off-Road
• Outdoor Hospitality
• Sports Apparel &
• Equipment
• Outdoor Hospitality
• Camping
• RVs
• Fishing
• Boating
• Water Sports
• Hunting
• Hiking Shoes & Apparel
• ATV & Off-Road
• Outdoor Hospitality
• Sports Apparel & Equipment
TRUSTED
by Top Camping, RV, Hunting, Fishing, Boating, Hiking, and Outdoor Destination Brands.
Advertising Media Solutions:
Traditional Advertising
Digital Advertising
UNMATCHED SERVICES
for Your Outdoor Brand
Watauga begins each client engagement with in-depth research and discovery, unveiling your company’s unique goals, business challenges, past advertising efforts, and target audiences. Leveraging first-party data and our best-in-class research tools, we decipher the motivations and media behaviors that drive outdoor participants and buyers to action across a variety of product categories including camping, RV, hunting, fishing, boating, hiking, and outdoor destinations. Out comprehensive solutions encompass a range of advertising media services and capabilities based on your brand’s specific requirements including:
In-House Advertising Capabilities:
Consumer and Guest Research
Visitor and Market Profiling
Media Mix Modeling
Traditional and Digital AdvertisingMedia Strategy
Media Planning and Buy Execution
Digital Campaign Management
Programmatic Media BuyingExecution
Search Engine Marketing (SEM)
Paid Social Media Management
Data Analytics and Reporting
